WEBINAR SERIES: Practice Management

This is a 4 part webinar series. Each of the 4 webinars are on separate days and times and cover various topics as listed below. Please note, if you register for this series you will be registered for all 4 of the webinars listed below. If you do not wish to register for the entire series, you may also register for the webinars individually.

• August 23rd "Thrill’em and Bill’em (Value Billing and Pricing Strategies)" from 10 a.m. - 12 p.m.
• September 27th "Market and Spark It (Marketing and Sales Strategies and Adding Profit Centers to Your Practice)" from 10 a.m. - 12 p.m.
• October 25th "Don’t Drop the Baton (Build and Retain Your Team)" from 10 a.m. - 12 p.m.
• November 22nd "November 22  Run Your Firm the Right Way (Processes)" from 10 a.m. - 12 p.m.

Webinar Course Descriptions

Friday, August 23^rd from 10 a.m. – 12 p.m. “Thrill’em and Bill’em (Bill the Right Way)” 

• Analyze benefits and drawbacks of various billing methods such as hourly, by the form, by the project, and fixed
• Add to your bottom line with value billing
• Develop and implement your pricing model
• Learn how to sell with a “sales one sheet”
• Use guarantees to increase revenues
• Determine which clients are the right fit

Friday, September 27^th from 10 a.m. – 12 p.m. “Market and Spark’it (Maximizing Your Firm Practice Growth)”

• Learn how marketing has changed in the post pandemic world
• Develop a marketing plan to grow to whatever size you want to be
• Apply many different marketing techniques such as value add, promotions, incentives, public relations, and branding to grow your practice
• Use Search Engine Optimization (SEO), websites, and social media to help clients find you
• Maximize the typically #1 marketing technique…referrals
• Close the sale
• Develop strategic alliances and create new profit centers for your business

Friday, October 25^th 10 a.m. – 12 p.m. “Don’t Drop the Baton (Attract, Retain and Reimagine Your Team)”

• Attract and retain an exceptional team
• Reimagine the post pandemic team of the future
• Hire the right person
• Evaluate yourself and the team
• Create a fun playful work atmosphere
• Discover the compensation benchmarks
• Develop a team process
• Create reward programs
• Schedule your team to match your business
• Develop an organizational chart 

Friday, November 22^nd 10 a.m. – 12 p.m. “Running Your Practice the Right Way (Processes)”

• Deliver a great product consistently
• Cut the time you spend doing the same things over and over again
• Learn techniques to run your office more efficiently
• Identify the important processes you have in your office
• Enhance your current systems and procedures
• Develop and implement new systems and procedures
• Make you and your office hum